How to Detect AI-Generated Content
In April 2025, we analyzed 900,000 newly created web pages and discovered that 74.2% contained AI-generated content. With the rapid […]
Anthropic details its AI safety strategy
Anthropic has detailed its safety strategy to try and keep its popular AI model, Claude, helpful while avoiding perpetuating harms.
How 8 Companies Are Evolving Their SEO Strategies
First, we had “the great decoupling”, now we’re seeing “the great diversification”. Brands are overhauling their strategies since losing clicks
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Without rules, AI risks ‘trust crisis’
The world is in a race to deploy AI, but a leading voice in technology ethics warns prioritising speed over
Is SEO Dead? Real Data vs. Internet Hysteria
Has AI and social media killed SEO in 2025? Not even close. Here’s the thing: on one side, we’ve got how
Humanities are key to the future of AI
A powerhouse team has launched a new initiative called ‘Doing AI Differently,’ which calls for a human-centred approach to future
My Complete AI Content Process for Ahrefs
Here’s the complete process I use to publish high-quality AI content on the Ahrefs blog. I’ll be honest: there are
Perplexity accused of scraping websites that explicitly blocked AI scraping
AI startup Perplexity is crawling and scraping content from websites that have explicitly indicated they don’t want to be scraped,
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Open-source AI that hones its reasoning skills
Deep Cogito has released Cogito v2, a new family of open-source AI models that sharpen their own reasoning skills. Released
How to Track Website Metrics With One Free, Privacy-Friendly Tool
There are plenty of website metrics out there, and just as many tools to track them. So, to clear up the
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