How to Track and Analyze Your AI Traffic
AI is already a pretty formidable new growth channel, driving brand interest through mentions and even direct product/service recommendations. But […]
AI is already a pretty formidable new growth channel, driving brand interest through mentions and even direct product/service recommendations. But […]
Sometimes, surprises are lurking in everyday data. Take a category of consumers that Doug Rubin’s startup, Northwind Climate, calls “climate
Who are climate-conscious consumers? Not who you’d expect, says Northwind Climate Read More »
Research conducted by Vlerick Business School has discovered that in the area of AI financial planning, the technology consistently outperforms
AI financial planning should be limited to short-term decisions Read More »
The secret weapon behind a successful event isn’t just great speakers, a cool venue, or sold-out tickets. It’s also the
An Insider’s Guide to Event Sponsorships (From a Company That Spent $500K) Read More »
The rush to capitalize on the buzz around AI has led tech companies to dramatically expand their data center footprints.
Data centers love solar: Here’s a comprehensive guide to deals over 100 megawatts Read More »
Anthropic has provided a more detailed look into the complex inner workings of their advanced language model, Claude. This work
Anthropic provides insights into the ‘AI biology’ of Claude Read More »
While AI traffic is growing as a referral source, Google still dominates by a factor of 345x, and Reddit out-refers
AI Makes Up 0.1% of Traffic, but Clicks Aren’t Everything Read More »
Microsoft is adding another 475 megawatts to its already considerable renewable-powered portfolio to feed the growing energy appetite of its
Solar notches another win as Microsoft adds 475 MW to power its AI data centers Read More »
AI is shaping the future, but is it truly designed for everyone? Frankie Woodhead, chief product & technology officer at
Frankie Woodhead, Thrive: Why neurodiverse input is crucial for AI development Read More »
Many marketers hit limits not because they lack ideas, but because they can’t execute or scale them. Not everyone has the
13 Technical Marketing Skills You Can Learn (Even If You’re Not Technical) Read More »